Nowadays customers demand safe, quality products, produced without generating unnecessary waste and in a healthy environment. However, still today industrial pollution endangers the health of many communities, a worldwide epidemic that grows each day following the production and use of plastic bags.

With these environmentally conscious consumers to now cater to Bata Latam (beginning in Colombia),launched a new set of reusable bags, one which offers a clean design in earthy colours made from biodegradable materials and one red microfiber bag. Their dimensions are perfect for all shopping needs and when not in use they can easily be folded up and stored away.


Customers can find these bags in all stores across Latin America.

This is the first of many Ecofit initiatives for Latam. Stay tuned for news of their next exciting initiative.